Sponsorship & Advertising Opportunities at Seekonk Speedway

The Speedway is interested in businesses who want to grow their sales within our loyal fan base. Seekonk Speedway has over 125,000 fans through its gates each year!

Seekonk Speedway offers a variety of opportunities to get your brand or product exposed to our fans including: Billboards, Digital Magazines, Web Advertising, Broadcast Media, Event & Trophy Sponsorship, Social Media & Email  Marketing, Interior Signage, Division  & Race Sponsorships plus Hospitality Pavillion Events.

Our fans stay informed through our website ( 1.5 million Page Views per year), Facebook ( 39,000+fans), Twitter and all of your favorite platforms  and our weekly email campaign to over 6000 loyal readers.
Don’t miss out on a great affordable way to brand your business with a long time Southern New England Sports & Entertainment favorite pastime
Call 508-336-9959 for packages and pricing

Value: Seekonk Speedway has various partnership opportunities accommodating a wide variety of budgets and needs.

 

Effectiveness: We reach thousands of your potential customers with every event for several hours allowing our partners ample time to reach their audience.

Track Record: The Speedway has a 70 year history of successful event experience ranging from corporate events to community based events.

Community: A family owned and operated business with deep roots in the community for almost 70 years.

Service: Our partners are very important to us. We work very hard to ensure they are satisfied with their service, a trait that has brought sponsors back year after year.

The Possibilities:

Organizations: We are proudly affiliated with organizations like the Boy Scouts of America, RI Food Bank, SYRA Youth racing, The Shriners and scores of other great organizations.

Race Seating Capactity:
10,000 seated, (15,000 total capacity), Parking Availability: 3000 cars ( with additional lots available)

Concessions: The Hospitality Pavillion, Del’s Lemonade and our own great concession staff bring you a wide variety of top line food and beverages.

Season Legnth: May thru October ( 26 weeks)

The Track: Seekonk Speedway is the only asphalt track located in Massachusetts or Rhode Island. It measures 1/3 mile on the outside.

Easy Access: Located just minutes off major highways and nestled between the large population bases of Boston and Providence the Speedway pulls in weekly fans from all over New England

Who are our Fans?

 

90 % of our fans are more likely to support a brand that is a track sponsor vs a brand that is not.

85% of our fans are located right here in the South Shore and Rhode Island

70% own their own home
65% Male and 35% Female
50% work as a professional or own their own business
30% work in a technical or trade industry
65% are married
40% drive trucks
35% drive cars
25% drive SUV’s

The majority of our race fans earn between
$50k and $100k per year

80% of our fans rely on the internet for their source of news

Platinum Package

 

12’x20′ Billboard for the entire season

Company Sponsored Night at the Races

VIP Hospitality Pavillion Party for 100

On Site marketing and promotion opportunities and company displays

Event promoted on digital billboard.

Digital promotions on social media and website

2-30 second commercials aired during each race night at each Seekonk Speedway event.

Seekonk Speedway will pass out as many promotional items as provided by your company. (T-Shirts, Hats, Etc.)

The opportunity for a customer or employee to say those famous words… “Drivers start your engines!”

Company name on every ticket sold during sponsored night to use for cross promotion.

Photo opportunities both on the track and in victory lane

Trophy to be presented in victory lane

200 General Admission Tickets for your customers good for any Saturday Night!

 

Please call for package pricing and availability ( varies depending on type of show)

Gold Package

Victory Lane Banner for Season

Company Sponsored Night at the Races!

VIP Hospitality Pavillion Party for 100

On site marketing and promotion opportunities!

Digital promotions on social media and website

3-30 second commercials aired on the night of sponsorship.

Seekonk Speedway will pass out as many promotional items as provided by your company. (T-Shirts, Hats, Etc.)

The opportunity for a customer or employee to say those famous words… “Drivers start your engines!”

Company name on every ticket sold during sponsored night to use for cross promotion.

Photo opportunities both on the track and in victory lane

Trophy to be presented in victory lane

100 General Admission tickets for your customers

Please call for package pricing and availability ( varies depending on type of show)

Hospitality Pavillion

Company Outings & Hospitality

The Speedways ALL NEW hospitality area can host groups from 8 to 200 with great menu choices, top notch VIP service and the best view of the action at the track! Company outings, after work casual get togethers, or just a group of friends and family…we can customize a menu to accommodate it all!

Call today to speak with an event specialist and treat your employees to a one of a kind experience at one of New England’s premier sports venus.

Enjoy the fresh BBQ grilling,  ice cold beers, great sunsets and non stop action every Friday and Saturday nights at the Speedways Hospitality Pavillion.

Call now for available dates!
508-336-9959

The Digital Seekonk Scene Race Magazine

 

The Seekonk Scene is the official racing magazine of the Seekonk Speedway and Bristol County Stadium.

Our digital interactive race magazine features video, galleries, articles, race results anymore drawing customers in to your ads. Run offers, video commercials or full color HD photo ads to set your business apart.

The Seekonk Scene will be available for FREE to all of the 38,000 fans on our social, web and email distribution lists.

Dates of Publication: Every weekend from May thru October.
24 Issues In Total
A wide variety of sizes are available at low weekly rates.

Season Rates:

Full Page $900

Half  Page $650

Quarter Page $425

Eighth Page $300

Logo Ad : $225

Partial season and single issue ads available.
Featured sponsorships also available.

Stadium Billboards

Get Noticed!
Full Season Stadium Billboard 12’x20′ Elevated Signage

$6000

Victory Lane Banners

Be a part of every winners night!
The Speedway perimeter fencing offers great placement for 8′ by 4′ vinyl mesh banners to showcase your business in an affordable manner
 featuring maximum exposure
Full Season signage starting as low as $1000 per season

Pro Banner Package

Combine your business profile ad in the Seekonk Scene with and 8′ by 4′ vinyl mesh banner in the stadium for maximized brand recognition…only $500 for advertisers in the digital Seekonk Scene

Triple Crown Sponsorship

A Championship within the Season. Three Extra Distance Bonus Races for each division with a Champion being determined with  modified chase format. The Triple Crown adds excitement to every weekend at the Speedway all Summer long with 27 featured Triple Crown races. The Sponsor received recognition on all mentions and press releases, T Shirts for each registered drivers, Sweatshirts for the Champions at the banquet and the sponsors names on all of the event and champion trophies.

Please call for pricing and availability.

Hero Card Sponsorship

Seekonk Speedway provides each driver with 100 hero cards to be given out at fan interaction events such as autograph nights and pit parties. Your companies brand will be prominently featured alongside the iconic NASCAR logos. This is a great way to get your brand into the hands of thousands of fans on a collectible item that will be a keepsake. The Autograph series is held mid summer on four weeks featuring each NASCAR Saturday night division on its own night.

 

Please call for pricing and availability. 

Power Five Series 

Seekonk Speedways newest Bonus Series . This is a great opportunity to build brand loyalty with drivers and race fans by sponsoring 5 Bonus Races in a single division. The Power 5 Series features Five Bonus races with five extra laps each with the top five finishers receiving a BONUS.

Please call for divisional availability and pricing.

Divisional Sponsorships

Division Sponsors receive mentions every time the division is mentions, posted about or written about throughout the entire season. This literally equates to thousands of mentions per season. This helps your company become top of mind with the race fans.

 

 

Pro Stocks – Available for Sponsorship

Everett’s Auto Parts Late Models

South Coast Power Equipment Sportsman

Seekonk Sport Trucks – Available for Sponsorship

Nick’s Pitstop Legend Series

South Coast Power Equipment Pure Stocks

Sport Fours – Available for Sponsorship

Seekonk Grand Prix Bandoleros

Digital, Social Media & Email Marketing

Seekonk Speedway offers a very high volume site with a diverse collection of loyal followers. There are many opportunities to get your company’s website directly in front of a prospective customer through our web sites marketing and advertising programs.
Web Ads, promoted posts, Email blasts are all available with targeted demographics. Seekonk Speedway uses social media gateways to get your messages to our loyal customers.

Weekly and Annual Sponsorship packages available for our Recap and Preview email blasts!
Our facebook, email and twitter followings grow every day.
The Speedways Facebook Fan Page get 350,000 impressions per month  from 38,000 Facebook Fans. Seekonkspeedway.com averages over 300,000 visits annually with over 1.5 million page views.

Find out how the Speedway can help you with targeted promotions using our Social and Digital Advertising mediums.

T-N-T Package

Get all of the in house promotional action as well as social and email mentions the week of your event simply by supplying co-branded custom made T shirts for fan distribution and custom logo trophies for the nightly feature winners in victory lane. A great low cost way to get great exposure and create some walking billboards !

Ticket Sponsorship

Brand your business on the front of every ticket, your logo will be displayed in a 1.5″x2.5″ space for the entire season. Your logo and company ad will also be displayed on internet ticketing portal with hot linking back to your website. Great for companies that use coupons as a way to drive business through the door. Your ad will be the only form of advertising that each patron MUST carry with them.

Contingency Sponsorships

General Requirements:
*all racers must display a visible decal on their vehicle to be eligible to participate
*races will be reimbursed or rewarded directly by Seekonk Speedway to ensure continuity between the program and participants
*announcements will be made regularly to promote sponsor and maximize recognition
*each division will have only one exclusive sponsor unless the sponsor makes the program available to all racers
Examples:
*adding prize money to the weekly purse of a division
*sponsoring pit passes for feature winners
*sponsoring the giveaway of tires, fuel or equipment
Advantages:
*your decal will be visible on dozens of cars and therefore in the spotlight, in victory pictures and fan shots
*races are always extra appreciative of contingency sponsors as they benefit directly
*you have several nightly announcements to thousands of people
* continuous subtle and direct exposure to thousands for nearly any budget

The Big Show Experience

Showcase your business at the BIGGEST shows of the year!
Fireworks! Monster Trucks! Enduros! Pumpkin Smash!
A Web Link from our Homepage for the 2015 season
Inclusion in all media buys as key sponsor leading up to event Sponsorship Night – 
100 tickets good for the night of sponsorship
Your company will be able to set up a booth to promote your product and company.
Two Company vehicles can be displayed, more if space allows.
Name on Rt. 6 event billboard 1 week leading up to sponsored night.
A 30 second commercial will play 3 times during your sponsorship night
Company logo will be included in the digital billboard rotator
for the night. Opportunity to provide agreed-upon
additional signage throughout the track on sponsored night
The opportunity for a customer or employee to say
… “Drivers start your engines!”
Photo opportunities both on the track and in victory lane trophy
with company name to be presented in victory lane
Seekonk Speedway will pass out as many promotional items
as provided by your company.
(T-Shirts, Hats, Etc.) Company name will be on every ticket sold during event for you to use for cross promotion.